Account Close Ratio
Detailed information for "Account Close Ratio".
Technical Definition
N/A
Business Definition
Account Close Ratio measures how effectively an account converts job opportunities into successful placements. It is calculated by dividing the number of placements (Consulting Services only) by the number of jobs added for that account. Because a single Job Order can result in multiple placements (when a job contains multiple openings/roles), the Close Ratio reflects fill productivity, not a 1-to-1 job match. This metric provides insight into how efficiently an account’s job demand is being fulfilled. A higher ratio indicates that more placements were secured relative to the volume of jobs created in that account.
How to use it
Use this metric to evaluate the effectiveness and fulfillment success of accounts. It helps answer:
How efficiently is an account converting job demand into revenue-generating placements?
Are accounts with high job volume also producing proportional placement results?
Does an account require more strategic focus, resources, or support?
It is most meaningful when compared month over month, across accounts, or across business units, as job structures vary (single‑role vs multi‑role job orders).
Note
Rules & Criteria
Formula
Account Close Ratio =
Placements (Consulting Services) ÷ Jobs Added
Definitions:
Placement (Consulting Services):
Counts all placements associated with Consulting Services for the account. Each placement is counted individually.Jobs Added:
Counts distinct Job Order IDs added for the account, regardless of the number of openings within the job.
Recognition
Sales: Credit goes to the Job Owner on the job.
Recruiter: Credit goes to the person who added the submission that converted into the placement.